Consumer

RealTruck

Ann Arbor, Michigan

FOUNDED in 2007, RealTruck (formerly known as Truck Hero) is a market leader in providing a wide range of functional aftermarket accessories that enhance customers’ use of their pickup trucks and jeeps.

truck-hero.com

Fund

Original Investment

Status
CCMP III 2017 Realized
CCMP III CV 2022 Current

Partnered with founder-led management team to drive growth through continued product innovation, expansion of e-commerce sites and accretive acquisitions

CEO Corner

“Over the last decade, our team has done a tremendous job earning customers’ trust through great products and service. Together we’ve built the market’s largest and most respected player. With their deep experience and long track record of successfully partnering with companies like ours, we are confident CCMP is the ideal partner to help us achieve even greater heights.”

Bill Reminder, Former President & CEO

Growth Plan

Continued product innovation Grow e-commerce sites
Operational excellence Accretive acquisitions